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HEEDGROUP Case Studies

Client Success Stories

Learn about our client success stories and how we got them there.
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AI and the Need for Smarter Pricing Data in Fixed Income
FinTech | Data as a Service
FIXED INCOME FINTECH

A fixed income data platform needed a full marketing engine and the measurement to prove it worked. We built both, and...

Discover how Marketing effects pipeline growth

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Teacher working with students.
Education
TALENT ACQUISITION

A fast growing charter school network expanding across NYC tapped HEEDGROUP for help to create a more efficient talent and...

Read the full case study

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Container ship at sea
professional Services
GLOBAL SHIP BROKERAGE

A global ship brokerage nearly 50 years in business needed a brand as modern as the firm. After a full rebrand, HEEDGROUP...

See how a rebrand built a global brand

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BWW Media Group at Veeam On.
Media
BWW MEDIA GROUP

For a B2B media company serving IT and developer audiences, we built audience research and evergreen content programs,...

Explore the value of a long-term partnership

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Photogs Vest B&H Bild Conference
ecommerce | Consumer Product Goods
NATIONAL IMAGING BRAND

A well-known imaging brand outgrowing its in-house team. We became their marketing team across paid, email, ecommerce, and...

Read how the brand kept growing

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Paid Search Rebuilt for Growth
professional Services | Technology
PROFESSIONAL SERVICES | TECHNOLOGY

An established firm with a brand built decades ago needed to modernize it, then put it to work in a sharper paid search and...

Learn how a rebrand drives results

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Verdantas - Brand Naming and Activation
professional Services
ENVIRONMENTAL ENGINEERING

Five acquired engineering companies launched under one new name, identity, and website on a January 1 deadline.

Read how five companies became one

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Union Square Partnership - The Heart of Everything Happens Here
Non-Profit
NEIGHBORHOOD DISTRICT

A digital pilot grew a New York neighborhood district’s social following more than 8.6%, lifted website traffic 155%, and...

See how digital brought people back

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Multi-Channel Recruitment Campaigns
Education
EDUCATION

A charter network scaling across campuses had two pipelines to fill at once, students and staff. We ran paid and creative...

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Sponsors HEEDGROUP managed across BWW Media Group programs
Media | Technology
BWW MEDIA GROUP SPONSORED PROGRAMS

Campaigns technology companies bought on Petri.com and Thurrott.com, including a Microsoft developer challenge that...

Discover how sponsors found their audience

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Unity Connect Tech Panel
Media | Technology
BWW MEDIA GROUP CONFERENCES

In-person and virtual conferences for IT professionals, plus on-site content programs at Microsoft Ignite and VeeamON.

See how events built a community

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BWW Media Group-Team and Event Pictures
Media | Technology
BWW MEDIA GROUP ON HUBSPOT

Brand marketing, audience growth, segmentation, and campaign execution for a media company ran in one HubSpot portal.

Explore how a MAP helped run a media business.

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Petri.com Newsletters, Tech Tuesday, Office 365 Insider, Webinars & Resources
Media
BWW MEDIA GROUP NEWSLETTERS

An opted-in program of about eight newsletters reached roughly 400,000 subscribers and sent more than 2 million emails a...

Discover how email reached 400,000

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GET-IT: Threat Detection & The Role of Operational Resilience
Media | Technology
PETRI.COM

Petri.com reached 1.5 million unique visitors every 90 days, with about 85% of traffic from organic search.

Explore how organic search scaled

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Thurrott Premium Promotional Page
Media
THURROTT.COM

Thurrott.com moved from a free blog to a paid subscription and gained 3,000 paying subscribers in six months without losing...

Learn how a rebrand drives subscribers

Ready to Grow Your Business?

Marketing + Creative

Marketing Resources

Marketing and design strategy, tips and tools from the HEEDGROUP team.
The CMO Search Readiness Check

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