Marketing Leadership | Brand Strategy | Campaigns & Demand Gen Our Take On: Brand Building for Non-Profits… by Tina Miletich | January 24, 2023 Consistent Messaging Brings Donors into the Fold…and Keeps them There On the surface, it would appear that the non-profi... Read More
Brand Strategy Our Take On: You and Your Digital Brand Presence by Tina Miletich | December 19, 2022 Welcome to the first entry in our new informational blog series, Our Take On. Twice a month we will offer information de... Read More
Audience & Research | Growth & Analytics | Campaigns & Demand Gen To Metaverse or Not to Metaverse by Tina Miletich | October 29, 2021 Meta for the metaverse. Ok Facebook (oops Meta), I get it, you have billions of eyeballs on Facebook, and you have a lot... Read More
Marketing Leadership CLIENT SHOUT – OUT: LUMESIS by Tina Miletich | October 8, 2021 When a partnership just works! Or Evolving an Artificial Intelligence Financial Technology Software Brand We literally f... Read More
Brand Strategy When Being Proud is Beneficial by Tina Miletich | October 2, 2021 I have a favorite saying that I am probably butchering from the original but what I like to recant and remind myself is ... Read More
Creativity The creative process, healthy brainstorming tips and “just getting it out of my system” by Tina Miletich | September 17, 2021 One of the things I love about being in an agency is the fact that you work with a lot of creative people. Part of what ... Read More
Prepping For a Website Overhaul: Understand The 30,000 Foot View by Tina Miletich | January 5, 2021 We all know how daunting the task of overhauling your website can be, and if you don’t, well we’re not going to lie, it ... Read More
Marketing Strategy | Brand Strategy | Growth & Analytics Refocusing Branding and Marketing – Practicing What We Preach by Tina Miletich | September 30, 2020 We have been in start-up mode for a little over 3 years here at HEEDGROUP. Before that we spent a couple of years acting... Read More
Marketing Strategy | Marketing Leadership Save Money, Make Secondary Research First by Tina Miletich | September 23, 2020 Any product manager, marketer, creative and executive should understand their customer almost as well as they understand... Read More
Marketing Strategy | Campaigns & Demand Gen Assigning content a value? Here's a simple auditing tactic. by Tina Miletich | August 6, 2018 Historically, one of the best ways for marketers to generate leads online was to create gated content. You’d write usefu... Read More
