Marketing Strategy | Creativity | Audience & Research Evidence of technology crawling out of the sludge by Tina Miletich | January 8, 2017 "I'm not a scientist or a physicist, Mr. Spock..." In the original Star Trek episodes, the sliding doors were controlled... Read More
Marketing Strategy | Growth & Analytics | Campaigns & Demand Gen Keeping Demand Generation Going by Tina Miletich | January 8, 2017 It’s not enough just to begin the process of demand generation. You have to be able to sustain it over time. That means ... Read More
Growth & Analytics Effectively Integrating Marketing Automation by Tina Miletich | January 8, 2017 As you begin to look at integrating marketing automation into your organization, it’s important to understand just how, ... Read More
Marketing Strategy | Marketing Leadership The Agency as a Modern Species by Tina Miletich | January 2, 2017 Recently, I have been reading a lot of articles about the “new agency.” The term is being used to describe a niche organ... Read More
Marketing Strategy | Creativity HEEDing the Call for the Happy Marriage of Digital/Human Worlds by Tina Miletich | January 2, 2017 From: Tina Miletich, Principal, HEED© Group If you’re a science fiction buff you knew the day would come when the line b... Read More