Marketing Strategy | Audience & Research | Growth & Analytics | AI & Search Chatbots: Case Studies for Marketing (Part Two) by Tina Miletich | March 7, 2018 In our last blog , we explored the value of chatbots—little computer programs that reliably communicate with customers o... Read More
Marketing Strategy | Marketing Leadership | Audience & Research Marketing Rules that Guide a Great Agency by Tina Miletich | February 22, 2018 There’s a big difference between a mediocre agency and a great agency: A great marketing agency will deliver much better... Read More
Creativity | Marketing Leadership | Audience & Research How Complicated is Marketing These Days? Part 2 by Tina Miletich | January 31, 2018 If you haven’t already, check out Part 1 of our “How Complicated is Marketing These Days? Part 1” series. The modern mar... Read More
Marketing Strategy | Audience & Research | Growth & Analytics How Complicated is Marketing These Days?- Part 1 by Tina Miletich | January 24, 2018 Developing plans and strategies for marketing today is more challenging than it has ever been. Today’s marketing profess... Read More
Creativity | Marketing Leadership | Audience & Research 5 Skills Today's CMOs Must Have by Tina Miletich | January 16, 2018 It’s not easy to be today’s CMOs. With the advancement of technology and expanding engagement channels, the role of a CM... Read More
Marketing Leadership | Audience & Research | Growth & Analytics The Outside CMO: How Can An On-Demand & Contracted CMO Help Your Business Grow and Thrive? by Tina Miletich | December 18, 2017 Your business’s marketing plan is a map to guide you toward your goals. Without executive marketing talent to help you c... Read More
Creativity | Audience & Research Where does insight come from and why is it so important to business? by Tina Miletich | December 11, 2017 I recently had an interesting conversation over lunch about being prescient in life and business. After discussing Jeff ... Read More
Marketing Strategy | Creativity | Audience & Research It’s a New Age and Marketing Has a New Face. by Tina Miletich | January 8, 2017 In globalizing markets, businesses can no longer survive and thrive as siloed organizations, where marketing stands apar... Read More
Marketing Strategy | Creativity | Audience & Research Evidence of technology crawling out of the sludge by Tina Miletich | January 8, 2017 "I'm not a scientist or a physicist, Mr. Spock..." In the original Star Trek episodes, the sliding doors were controlled... Read More